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April 2013

2013-04-26 12:37
Health Literacy – Why is it important?

“Ignorance is bliss” may be true in most cases; but it is a misnomer when it comes to health literacy.  A study conducted by Kaiser Permanente and published recently in the Journal of the American Medical Association found that patients with congestive heart failure and low health literacy are three times more likely to die in a given year than patients with better health literacy skills.

For instance, patients, with high deductible health plans, might be avoiding even basic preventive care like...

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2013-04-26 12:34
FWA – A  growing menace

Healthcare fraud is an intentional deception or misrepresentation made by a person or an entity, knowing that the misrepresentation could result in a payment to which the person or entity is not entitled. As healthcare fraud is seamless, it tends to blend making detection a challenge.

Fraud detection and prevention tools are no longer a “nice to have” but a critical element for sustaining the business. The damages incurred due to health care fraud has increased exponentially over the past few years. To...

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2013-04-26 04:37
Taking the ‘Business Partner Testing’ route to achieving compliance

ICD-10 Compliance date in healthcare industry is swiftly approaching and the ICD-10 steering committees of healthcare organizations are now rushing for the management of various tasks associated with ICD-10. The major areas of concern for the ICD-10 program managers include ensuring transactional neutrality with their trading partners and meeting timely compliance. It is absolutely essential that...

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2013-04-25 10:49
The Rise of the WebRTC

Google bought GIPS (Global IP Solutions) on May 18th 2010 for $68.2 million, and along with it came the real-time voice and video engines which it leveraged to commence the WebRTC (Web Real-Time Communication) project. It created a set of java script APIs which could be used by web browser and...

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2013-04-20 15:54
From features to experience to the heart of the customer

In recent years, the success of a consumer product has depended less on whether it has the latest technology and more on whether it offers the coolest overall customer experience. The iPhone is, of course, the iconic example of this trend. People came to love the iPhone not just for its features but for the whole experience of using it – the way it looks and feels, the means by which they control the device, how they acquire and use apps, and so on.

We are about to see experience-centric products...

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2013-04-15 12:37
A Reality Check on HealthCare Reform

We all have been hearing about the issues, challenges, and bottlenecks in the US healthcare industry and the many approaches /solutions that have been discussed and designed to tackle them.

In order to initiate a reality check, I am outlining a few pointers  published online…

  • The congressional budget estimated that this legislation would cost around $900 billion with reduction in fiscal deficit of around $120 billion over a period of 10 years.
  • It is also estimated that the...
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2013-04-15 12:34
Increased Access to Affordable Care: A Perspective

With U.S President Obama getting re-elected for the second term, healthcare in the nation has been witnessing changes leading to increased access to affordable care.

The Patient Protection and Affordable Care Act became law on March 23, 2010, beginning a series of important, sweeping reforms to the healthcare system that will expand coverage, control health care costs and improve the healthcare delivery system. While the...

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2013-04-15 01:37
Delivering exceptional Member Experience: Need of the hour?

The health insurance environment has gone through significant changes over the past few years and continues to evolve at a rapid pace. There is an industry-wide focus on ways to manage the rising cost of care, improving quality and achieving improved health outcomes. By 2014, millions of newly insured individuals will be joining the system and health plans will be under more pressure than ever before to improve the quality of services and deliver greater transparency to members, providers and other stakeholders...

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2013-04-11 07:21
Innovation: Small Ideas for Big Transformation

Innovation can be a scary term for many of us! Why not? In fact, it was the most talked about and sought after word in the last decade on search engines. But, with innovation seemingly possible only by a privileged few and, ordinary people like us are still finding out what it is exactly.


While BIG path breaking innovations keep happening at a slow and steady pace, smaller and fast paced innovation come from grass root level...

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2013-04-11 05:55
Dr Philip Kotler Refines the Theory of Marketing

Dr Philip Kotler, the Marketing Guru recently visited India and shared that he has refined his legendary theory of Marketing which was based on the four P’s – Product, Place, Promotion and Price and has added another P to the same called Perception which describes the  sentiment about the product in the market.

In his earlier definition he mentioned that “Marketing is a social and managerial process by which individuals and groups obtain what they need and want through creating and exchanging...

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2013-04-09 06:12
JSON:  Integration Method of JSON

JSON (JavaScript Object Notation) is a lightweight data-interchange text format. It is easy for machines to parse and generate, and for humans, it is very easy to read and write.


JSON is a text format that is completely language-independent, but uses conventions that are familiar to C-family language programmers, including C, C++, C#, Java, JavaScript, Perl, Python, and many others. 


How to call the JSON file in an HTML file and render in the browser


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2013-04-04 11:38
UC Analytics: The importance of Who, When, What and Why in Unified Communications

In the recent past, Unified Communications was a buzzword and all the biggies like CISCO, Avaya, NEC and Polycom were tossing it as double-sided, win-win for new opportunities, new business streams and lines of business. From then to now, they have come up with rich UC solutions suites such as CISCO UCCE, UCCM, Unified Intelligent Center, Unified Customer Voice Portal, Avaya Aura, Avaya Aura Virtualized environment, Avaya Aura Conferencing, etc., and many more. They have showcased many successful case studies...

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2013-04-04 09:02
CPG Industry: Key trends and challenges

“What are the most crucial changes and key trends impacting the CG industry in 2013, and what should companies do to effectively manage them?”. One key trend is the synergy between business and IT today, which is truly remarkable, in the past IT would only be concerned with technology based solutions, however IT now is very business oriented. Also, two primary trends — Big Data and New Marketing — occupy center stage. While companies are looking to data and analytics to provide insights on...

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2013-04-03 13:45
Is HTML5 ready for Prime Time?

Not very long ago, Mark Zuckerberg, CEO of Facebook, ruffled the feathers of the HTML5 world by saying it was a big mistake trusting HTML5 for their foray in to mobile development. He stated, “The biggest mistake we’ve made as a company is betting on HTML5 over native.” He went on to comment that he could not evolve the “FaceWeb” framework the way he wanted, and he should have jumped straight to native mobile development.

Though initially I...

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