Retail & Consumer Packaged Goods (CPG) BPO

The retail and consumer packaged goods industry, one of the largest worldwide, is thriving with growing economies and the resultant increase in purchase power, rapid strides in e-commerce and a larger supplier base.

A confluence of market forces have created an extremely difficult climate for retailers and consumer packaged goods (CPG) manufacturers to grapple with, such as:

• Deflationary operating environments
• Heightened regulatory pressures
• Greater market complexity
• Shorter product life cycles
• Narrow profit margins
• Slower population growth
• More astute but less loyal consumers
• Increased alternative sales channels
• Brand erosion due to stock outs
• A global consumer market place
• Growing competitive pressures

Companies are thus tuning into retail outsourcing to edge out on operational efficiencies.

HCL Advantage

HCL offers “One Stop Retail Outsourcing Solution” - integrated business process outsourcing, information technology and infrastructure management solutions to facilitate operations for retailers and consumer packaged goods manufacturers across the globe.

Retail Service Offerings

Retailers are on a constant strive to review their operations, provide better retail customer support and implement change strategies to improve sales and profitability to remain competitive in the market place.

HCL BPO combines a deep domain understanding and offers retail customer support spanning various components and services.

CPG Service Offering

Trends like softening sales, shortening product life cycle, rising raw materials cost, sluggish pricing power, increasing share of private label products are placing enormous profit pressures on Consumer Packaged Goods manufacturers. Retail outsourcing helps CPG companies combat the seismic shift in market dynamics.

SCM for Retail & CPG

Organised retailing is witnessing a fast-paced revamp. On the global Retail stage, over the last decade, little has remained the same. The global economy has changed, consumer demand has shifted & retailers' operating systems today are infused with far more technology than was the case six years ago.

However, this burgeoning industry is facing its own nemesis in the face of current economic melt down. In the battle for tightly held consumer dollars, sheer size is no longer enough; organisations have a pressing need to be innovative and reengineer the existing business process.

HCL works with general merchandisers, specialty retailers, discounters, food processors, beverages manufacturers, personal and household goods manufacturers. We work closely with customers to understand their strengths, challenges and strategic initiatives better. For customers, this translates into high quality, consistent, seamless and cost-effective outsourced services that give them a competitive edge over their competitors.

Our specific retail focused service offerings include:

• Business Services
• Indsutries we Serve