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Sales and Marketing Services

Situation Today

Increasing market share and launching new products efficiently is a key activity for the medical device manufacturers. From strategies for launching new products to increasing market share; from targeting the right professionals and to identifying and influencing decision makers, the sales and marketing activity list is long and demanding, as are its demands on the technology infrastructure.

Marketing is challenged with the need to produce the right marketing message, to the right audience with the right educational mix. New customized solutions - based on demanding technologies - are critical to gain the necessary competitive edge.

HCL's Solution

HCL offers customized solutions across the whole gamut of the Sales & Marketing area starting from field service support, sales support, market intelligence and general solutions. With rich experience of working with 7 out of top 10 medical device companies, HCL has key business understanding of domain. Some of the solutions we offer are:

Sales support solutions: Companies are adopting automated customer services capabilities such as Customer Interaction Hub (CIH) for better interactions. HCL has an expertise in services like customer contract management, account management to quickly access, modify and gain insight from sales data.

Sales Force management: HCL's sales force management IT services help medical devices companies streamline operations and improve ROI. HCL’s ServSmart™ solution helps with field sales & marketing effectiveness in revenue management, pricing & service optimization with through digital and mobile enablement. ServSmartTM enables medical devices companies to provide proactive service and support ensuring optimal uptime of its products at the lowest possible cost through the product life cycle.

To learn more about our sales and marketing strategies, contact us now!

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Case Studies

Transforming to Managed Services with ALT ASM
Transforming to Managed Services with ALT ASM


Life Sciences and Healthcare Practice - Brochure
Engineering and R&D Services (Medical Devices)
Engineering and R&D Services (Medical Devices)
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We will treat any information you submit with us as confidential. Please read our privacy statement for additional information.

We will treat any information you submit with us as confidential. Please read our privacy statement for additional information.

What Customers Say

“In my career of 17 years working at Merck I have worked with several different contractors and consulting agencies. The thing that I find really unique with HCL compared to any of the other relationships is their focus on partnerships.”

— Director, Global Security, a top-three global pharmaceutical company