Content 2.0 - Network Publishing Platform for New Age Publishers
Publishers today are weighing new content management strategies that will enable them to streamline their business operations, reduce capital expenditures and extend the value of content assets by distributing them into new channels. The disruptive transformation of their business from print centric to digital forces them to look at combing IT, editorial, operations and management resources to evaluate content management options and creating new operational efficiencies.
HCL and EMC have significant expertise in the Publishing Industry from both a business and technology perspective and have jointly invested to create Content 2.0 – A Network Publishing Platform for New Age Publishers that helps publishing companies embrace new business models, cut costs, optimize the operations, integrate products, streamline infrastructure, improve time to market and reach the consumer anytime, anywhere in the medium of choice.
The solution fosters enhanced collaboration across business processes, disparate systems and people in the publishing life cycle. It streamlines multi-channel production and content driven workflows, adds a unique combination of XML-centric content management and content delivery capabilities.
It enables a publishing company to create, manage and support multi-format content delivery networks. Thus, users are able to complete their tasks more collaboratively and seamlessly.
We have endeavored to develop this framework which helps publishing companies to assess and validate whether re-calibration of digital transformation is needed in light of recent industry changes. We have helped our clients increase efficiencies and reduce cost by performing a thorough diagnosis on their content management strategies.
Our diagnostic solution will help to generate revenue upstream, attain process optimization and create business agility.
Process Optimization
- Improve cost/ cycle time reduction via Print Automation overall reduction in development of Print Production by 15-20%
- Process Insight/ predictability, leading to improve commit to deliver, identify bottleneck for correction/ prevention
- Improve business agility & new market opportunities (Print-Digital Integration, XML), overall reduction for development of Digital Product by 20-25%
Reduce Cost
- Reduce Print composition cost by up to 60% to 20% depending on complexity of composition
- Readiness to Digital saves over $2-5/ page of Print content for conversion
- Save Duplicate procurement of Royalties for images/ assets
- Prevent costly litigation/ compliance by better management of contracts
- Help Vendor SLA management/ better Contract negotiation
Business Agility
- Readiness to Digital, 5-7% of New Revenue stream of online/ device based
- Improved adoption, adding to 2-5% of additional revenue
- Hyper local site/ User generated content via communities, 5% increase in contextual advertising
- Promote syndication, partner centric revenue creation opportunities
- Holistic “Enterprise” around Content, leading to faster response to customization/ personalization
We would like to follow up with you to discuss what you are doing to ensure your Digital Transformation is optimized for today’s challenges, as well provide a demo of the Content 2.0 (Click to Know More)
