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Success Stories

Digital Asset Management

Customer
A leading book publisher

The Challenge
  • High image acquisition costs
  • Poor image reusability across businesses
  • Inconsistent approach to content management (Digital Images) across BUs
  • Inconsistent storage
  • Poor search ability and retrievability
HCL’s Solution
  • Customized DAM application
  • Content Ingestion/ Metadata Indexing/ Search
  • Catalog/Taxonomy, Usage, Rights, Approval Tracking
  • Ordering & Fulfillment – Online/offline
  • Interfaces with external system – Billing, Indexing, Fulfillment systems, e-Commerce Portals etc.
  • Robust search methods (Natural Language, Boolean, Parametric)
  • Security at the user, group and asset level
Value Delivered
  • Reduced image acquisition costs and increased image reuse
  • Leveraging of existing assets into new products, product ancillaries, and distribution channels
  • Streamlined business processes for faster speed to market and improved operations efficiency
  • Flexible management of CASE assets across Editorial and Production teams
  • Provided best practice guidelines to enable better multi purposing and customization of content
  • Provided global access to centrally store and manage asset records from distributed repositories

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