Customer Acquisition & Retention
HCL has developed applications for both Corporate and Retail Travel companies to support their customer acquisition events in areas like Automated Personalized Marketing, Promotional Offers, and Discount Offers. We have extensive experience in Pricing and Rate Engines which auto-calculate negotiated rates and making them available to customers.
On the Customer Retention front, the CRM & Loyalty Applications help Travel & Hospitality companies to gain competitive edge by getting repeat business based on effective analysis and allocation of resources.
HCL helped a leading hotel in maintaining the system uptime to 99.8% and reduced tickets by over 60% in 6 months.
HCL helped a leading Hotel save over 400 K annually on support of Loyalty management application.