"HCL has built a solid reputation of providing industry-leading IT application and infrastructure services. Given their commitment to the transportation and logistics industry, willingness to invest in our success, and unwavering commitment to excellence, HCL was the right choice"
- Senior Vice President and CIO, a leading 3PL company
Digital Traveler
Today, airports are undergoing a major transformation, and so are the people who travel through them. Airports are moving away from being mere transportation hubs, to providing additional value to the traveler in the form of retail outlets, car parking, entertainment, leisure and much more. In fact, due to the range of services offered, airports are now fostering regional economic growth and development. Travelers and their needs have also undergone a significant shift over the years. It is the age of the digital traveler, who wants integrated, intelligent and real-time information on a single platform. Hence value-added services attract more travelers and increase non-air revenue channels for airports. This is a win-win for both the airports as well as the travelers passing through them.
HCL understands the power of mobility in transforming the customer experience. The launch of the "Digital Traveler" framework from HCL helps airports in developing a comprehensive mobile application equipped with airport centric information to meet the needs of a mobile connected traveler.
The Digital Traveler is a framework developed by HCL that enables airport operators to adopt state-of-the-art technologies to not only enhance the travelers' experience but also increase non-air revenues. It introduces cutting edge technologies into airport services by providing user-friendly, real-time and location-based information to travelers. Non-air revenue is also given a boost by driving incremental traffic via relevant information and offers for services such as car parking, retail and food & beverage among others. Loyalty programs also drive incremental traffic to retailers and airport services.
Solution Highlights
- The Digital Traveler solution uses location-based services to provide relevant and personalized information to the customer
- Allows airports to partner with retailers to provide the latest offers and coupons that are sent directly to the customer's mobile device
- Allows airports to provide real time information to customers about parking, security etc.
