Our client is a leading multinational bank based out of Australia with businesses overseas. It includes subsidiaries for banking, wealth management and financial planning. HCLTech worked closely with the organization to identify, define and implement a future-ready Global Engagement and Campaign platform for its customers and the Digital Marketing team with an omnichannel experience. HCLTech also defined a minimum viable product and created a multi-year growth roadmap.
HCLTech defines Global Engagement and Campaign Platform with the help of Adobe