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Market Segments

Consumer / SMB Applications

Industry Challenges

  • Marketing, Sales and Distribution
  • Compatibility across devices and platforms
  • Interoperability with different applications

Value propositions

  • Ability to take end-to-end ownership of products
  • Experience of having engaged in end-to-end ownership of over 10 different products for Top ISVs
  • Leverage HCL’s dedicated Tools Group to reduce costs and time-to-market

Vertical Applications

Industry Challenges

  • Customization and Configuration to provide customers applications which are tailored to their specific industry or function
  • Reduce the costs for relatively small size companies (due to the full-loading of all expenses like licensing, implementation, integration, training etc.)

Value propositions

  • Launch SaaS version of the product using HCL SaaS enablement platform AGORA™
  • Utilize HCL’s deep domain expertise across major verticals such as Banking, Retail, Insurance, Manufacturing, Life Sciences & Healthcare, Telecom. etc. gained from leadership in product engineering services across these verticals

Enterprise Software / Services

Industry Challenges

  • Building an SMB strategy
  • SaaS offerings development
  • Boost maintenance and service revenues to offset falling license revenue
  • Diversify into the Middleware arena

Value propositions

  • Joint product development, product sustenance and end-of-life services
  • Partnership model with innovative risk/ gain-sharing models
  • HCL has proven capabilities across the entire Product Internationalization lifecycle – Localization, Porting, Quality Assurance, Automation and Maintenance & Production Support.
  • Leverage existing relationships

ISP & Web Portals

Industry challenges

  • Enable appropriate business models to maximize revenues from search queries
  • High entry-barriers due to involvement of complex algorithmic technologies
  • Increasing growth of alternate business models like the ones used by Facebook
  • Diversify revenue streams away from advertising revenue towards paid services, content partnerships, e-commerce, and SaaS offerings

Value propositions

  • Extensive experience in Geo Spatial search, Local search, Desktop search and Mobile search
  • Ability to be a business and risk sharing partner in the development of portals – Suit engagement business model to match the client’s business model (e.g. “Pay per Click”)
  • A successful IEP (Invest, Engage, and Partner) Business Model
  • Capability to target key applications / services by offering end-to-end solutions spanning product development, testing, production support and customer support

Security

Industry Challenges

  • Cater to the growing need of SMBs for security technology and services
  • Move towards a single product to manage antivirus, personal firewalls, intrusion prevention system (IPS) software, and policy enforcement
  • Sales, Marketing and Distribution since products often come bundled with PCs

Value propositions

  • Partner to architecture and develop business critical and highly secure Security products and applications
  • End to end engineering services across all lifecycle phases and consulting services for Security Product and Services Vendors
  • Qualifying products and applications for industry / Statutory standard security compliances
  • Capability and experience across all key elements of Security Domain – Authentication and Access Control, Availability, Data Integrity, Data Confidentiality and Non-Repudiation

E-Commerce

Industry Challenges

  • Navigate to better solutions around user interface design, payment and shipping integration and peak server-load handling
  • Diversify away from exclusive online retailing – since such exclusive retailers account for only around 30% of the overall e-commerce transactions
  • Continue discovering new revenue streams through proprietary product offerings (Amazon Kindle), SaaS and advertising

Value Propositions

  • Support business critical platforms, improve user experience, performance and provide easy technology and platform integration
  • Strong functional, technical and process capabilities to provide end to end product engineering and professional services
  • Certified solution-provider for Elastic 
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