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Digital Value Chain Transformation

Overview

Firms are striving to capitalize on the rapid digitization of media and entertainment (M&E) industry through increased revenue generation. This requires capturing the imagination of consumers by catering to their demands. Businesses are simultaneously striving to make their multimedia and social media services accessible on multiple devices and platforms, in real time and at a low cost.

HCL’s Digital Value Chain Transformation (DVCT) services enable M&E companies to identify, structure, and implement new strategies for delivering individualized content across touch points. As a result, the digital value chain becomes more agile and shapes customer experiences. Users can now leverage the components of our Digital Value Chain Transformation solution to implement digital value chain services and realize organizational objectives.

Services

Next Generation User Experience

Next Generation User Experience

DVCT offers social media services, digital strategies, support for developing platforms, and information design.

Personification

Personification

The framework provides 3600 customer views while enhancing marketing and campaigning effectiveness.

Crowd Transformation

Crowd Transformation

DVCT simplifies saving, transforming, and cleansing a wide variety of data.

Media Back Office

Media Back Office

It facilitates data duplication through master data strategies and offers contract life cycle management.

Digital Supply Chain

Digital Supply Chain

Enables effective planning and tracking of content development and distribution for companies.

Contextual Advertising

Contextual Advertising

The platform enables contextual advertising, couponing, ad analytics, and personalization of digital ads.

Ecosystem of Partners

Our partnerships allow us to combine each other's strengths, and use this synergy to help our customers quickly implement and efficiently operate the latest in IT infrastructure. Our large network of partners allows us to deliver solutions that are tailor made for each of our customers.