A leading UK-based market research company that provides evidence-based insights, actionable recommendations, consulting and related services was facing significant challenges owing to the lack of a platform-based approach, which in turn was impacting the time-to-market, and data-driven insights. Inability to adopt automation, new generation methodologies such as agile and DevOps, and convergence across the company's operating units was hampering business agility.

Furthermore, the client’s biggest and most advanced customers increasingly required operating units to deliver data in a more integrate-able format which created the need for a future-ready market research model. HCLTech partnered with the client to redefine their data landscape with a focus on enterprise-wide data democratization and expediting business decision-making by removing bottlenecks to uniform data access.

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