The customer is a healthcare conglomerate operating in two business segments; a pharmaceutical business to develop and market products for the diagnosis and treatment of diseases in the areas like central nervous system, oncology, gastroenterology, ophthalmology and cardiovascular and a nutraceutical business dedicated to maintaining and improving health using foods and beverages.

They want to focus on unfulfilled needs of patients and consumers on a global scale, creating creative, innovative products and new market categories in their efforts to contribute to the health and well-being of people globally.