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HCL’s digital experience solution helped a leading global foodservice retailer Improve its time-to-market by up to 60% and minimize operational costs of website development

HCL’s digital experience solution helped a leading global foodservice retailer Improve its time-to-market by up to 60% and minimize operational costs of website development

The customer is the world's largest chain of quick service restaurants, serving close to 68 million customers every day in nearly 119 countries. The customer has a global online presence, which was maintained according to their location by different creative agencies and marketing teams without consistent brand and user experience. It also involved huge operational costs. Aware of HCL’s vast digital marketing and web experience management capabilities, the customer entrusted HCL with the task of delivering and implementing an ideal solution.

 
HCL SOLUTION 
On analyzing, the customer’s business objectives, it was concluded that HCL’s Platform for eXperience Management (PXM) solution in Adobe CQ5 with jumpstart kits of 50+ reusable digital experience components would be the optimum solution for the speedy implementation of the customer’s required digital experience capabilities. 

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