Redefining Media Orgainzation Strategy To Be Future Ready | HCLTech

The modern technologies in printing, publishing and digital media have changed so much in the last century. Especially, in the last two decades; we have witnessed a significant change and today we are living in an explosion of online and mobile media channels. The traditional print business has witnessed a steady decline in revenues from advertisements and products in the print media have significantly reduced in the last 5 years. The digital media is experiencing a significant growth every year as the markets are increasing their appetite for digital products. Some of the print products have been discontinued and have been re-launched as digital-only offerings. Many media companies and products have been acquired by larger companies to expand their market presence and share.

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