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Success Stories

Supply Chain Strategy for a leading US based food and drug retailer

Client: A leading US based food and drug retailer

Business challenges
  • To re-design the supply chain for Wine and Patio e-business
  • Introduction of new sales channel led to a more complex supply chain.
  • Need to deal with additional challenges like nationwide coverage, increased SKU & accessories, catalog sales, same day shipping, delivery on specific dates, choice of store pick-up because of online sales
Our approach
  • Understood business strategy, supply chain strategy/design, vision and goals
  • Identified maturity of supply chain based on supply chain maturity model
  • Identified risk associated with supply chain with addition of e-business
  • Identified area of misalignment between business strategy and supply chain strategy
  • Recommended changes in supply change design
Business areas addressed
  • Order fulfillment & status
  • Inventory control & visibility
  • Warehouse systems & processes
  • Logistics systems & processes
  • Returns management
  • Customer service
  • Purchasing & replenishment
Benefits
  • Better inventory visibility & reconciliation with easy integration among various divisions
  • Less Inventory and less number of stock-outs
  • Increased sales and better customer service because of increased fulfillment choices
  • Optimization of inventory, order processing and customer service
  • Recommended multi-region & multi-warehouse data model, comprehensive order management system and MS commerce 2007 for online sales.

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