Rethinking the MarTech Stack in the AI Era

At Adobe Summit 2026, Microsoft’s Chris Reeder and Joe Mele joined HCLTech’s Tribhuwan Kumar to discuss how AI is exposing gaps in data, processes and tech stacks—driving a shift toward simpler, outcome-focused marketing and digital commerce models.

脳深部刺激療法 企業変革アドバイザリー ビデオ Rethinking the MarTech Stack in the AI Era