Global wager gaming industry, at the current size of $470 billion, is characterized by variable growth patterns caused by economic conditions, government regulations, changing customer behavior and the digital shift. These factors act as both accelerators and as challenges which must be optimally dealt with to ensure a continuous, unified and engaging gaming experience for end customers. As wager gaming enters the era of digitization, the gaming market is now wide open to competitors and puts the ball in the customer’s court with no geographic boundaries. For any wager gaming business to stay ahead of the curve, it is not only necessary to innovate and engage customers, but also assure quality. Quality Assurance is critical to both revenues and brand loyalty as well.