Digital strategy is a roadmap and plan of action that uses technology to achieve business objectives. It entails end-to-end execution of services from developing new products, streamlining processes, reaching customers to increasing sales and showcasing the brand. It also covers managing the digital channels and platforms for marketing campaigns.

Digital transformation is defined as the process of using digital technologies to create new—or enhance existing—business processes, solutions, services, culture and customer experiences to meet evolving business and market requirements. This reimagining of business in the digital age is digital transformation.

A digital transformation strategy is the steps to remodel an organization and incorporate digital technology across appropriate facets to achieve everything from greater efficiencies and collaboration to improving delivery speed and customer satisfaction. According to Gartner, “Digital transformation can refer to anything from IT modernization (for example, cloud computing), to digital optimization, to the invention of new digital business models.”

Digital transformation consulting services analyze the organizations’ requirements, existing resources and their ability to scale to recommend the right digital processes and the experience transformation guideposts that help them to effectively use the digital technology, tools and platforms. HCLTech aims to empower businesses by offering best-in-class consulting services that enhance their experience of digital transformation.

The constantly evolving business landscape can be hard to keep up with, but organizations who embrace a culture of transformation are well on the way to ensuring the future of their organization. Leaders should know about the five digital transformation stages to plan for any future disruption.

Stages of digital transformation are:

1. Business as usual
2. Present and active
3. Formalized
4. Strategic
5. Innovative and adaptive