Skip to main content Skip to main navigation Skip to search Skip to footer

HCL partners with LinkedIn to encourage users to go ‘Beyond the Contract’

Published Date:
May 08, 2014

Global IT services provider launches LinkedIn application to highlight the changing nature of business engagements

Sunnyvale, CA, London, UK and Noida, India – May 8, 2014 - HCL Technologies, a global IT services provider, has partnered with LinkedIn to launch an application aimed at encouraging users to go above and beyond the scope of their existing contracts. The application, which will launch globally in English, German and French, will highlight the changing nature of business engagements as part of the first stage of a global campaign aimed at encouraging more employees and businesses to build a ‘Relationship Beyond the Contract’.

The web-based application, which is accessible via LinkedIn’s APIs and InMail feature, is aimed at encouraging users to go the extra mile by allowing them to log in and acknowledge professional relationships that they feel have gone beyond the contract. Users can access the app to add a personalized note of appreciation to their contacts which the recipient can then view, download and print.

As a leader among its peers in terms of social engagement, HCL enjoys a strong presence across social media channels with over 500,000 fans on Facebook and more than 200,000 Twitter followers. Its global ‘Relationship Beyond the Contract’ campaign is launching with a view to underlining its belief that social tools such as LinkedIn will form the basis of the next stage of B2B engagement across the global industry.

Krishnan Chatterjee, Global Head of Strategic Marketing, HCL Technologies said, "At HCL, the way we do business is premised on deeply rooted principles of trust and transparency, flexibility, and value centricity.  The Relationship Beyond the Contract digital campaign is an outcome of behaviours and the Employees First, Customer Second business model we believe in, developed from the work HCL has done to seek a deeper understanding and foster clearer, more open dialogue among technology companies, vendors and partners globally.”

Hari Krishnan, Managing Director APAC, LinkedIn added, “At LinkedIn, ‘Relationships Matter’ is a core value practiced by every employee as we go about helping our members and clients.  We are pleased to be part of HCL’s campaign to celebrate, and bring to life how relationships are a key ingredient behind every success story.”

‘Relationship Beyond the Contract’ not only embodies HCL’s brand promise, but also the value-centric business model that drives HCL’s ongoing financial success amid a struggling competitive landscape, and an example of how the company continues disrupting traditional outsourcing models to tackle the growing instability of the market. With this campaign, the company continues to ride a strong wave of successes in the strategic leadership domain with powerful wins against industry giants at the ITSMA awards where HCL received the prestigious Diamond Award for driving thought leadership with its Straight Talk platform.

To access the LinkedIn application, please visit:

To learn more about HCL’s ‘Relationship Beyond the Contract’ campaign please visit the website:

Contact Details 

HCL Technologies - Global Communications

Ajay Davessar


HCL Technologies - Americas

Meenakshi Benjwal

Site Section:
SIW Optimized:
SEO Optimized:
Contact Us

We will treat any information you submit with us as confidential. Please read our privacy statement for additional information.

We will treat any information you submit with us as confidential. Please read our privacy statement for additional information.

Corporate Communication Contacts

Global Head - External Communications

Ajay Davessar
HCL Technologies Ltd.
Tel: +91-120-438 2800/ 244 1259

US Contact:

Meenakshi Benjwal

Europe Contact:

Elka Ghudial
HCL Technologies Ltd.
Tel: +44 7973 567 131

APAC & Asia Contact:

Samrat Banerjee
HCL Technologies
Tel.: +61 2 8081 5852
Mobile: +61 478 685 376

Corporate & India Contact:

Devneeta Pahuja
HCL Technologies
Tel: +91-120-6126000
Mob: +91-9811277033