Digital’ is probably the most talked about and yet, the most misinterpreted buzzword in the IT industry today. We constantly hear about digital enterprise, digital disruption, digital strategy, digital transformation, and of course ‘digital India’. But what exactly is a Digital Enterprise? And is there a silver bullet for this much-coveted, much-debated, and much-misunderstood beast? In the simplest term, a Digital Enterprise is the one that is driven by technology and data. It is not just the extensive use of technology and data, but having them as ‘drivers’ that qualify a company as a digital enterprise. For example, ecommerce ﬁrms such as Flipkart, Amazon and BigBasket or aggregators such as Uber and Oyo are establishing themselves as digital enterprises.