NEW YORK and NOIDA, India, May 07, 2025—HCLTech, a leading global technology company, announced that its ATSC 3.0 Broadcast Core Network solution won the 2025 National Association of Broadcasters (NAB) Show’s Product of the Year award in the Cloud Computing and Storage category. This marks the third year in a row that HCLTech has received this accolade.
The solution leverages an Agentic AI framework to help broadcasters monetize their excess spectrum and offer various non-core services such as datacasting and AI-based media management. This facilitates the efficient deployment and management of TV channels and datacasting services from a single interface, supporting a multi-vendor environment.
"Congratulations to HCLTech on winning the 2025 NAB Show Product of the Year Award for ATSC 3.0 Broadcast Core Network — a breakthrough solution transforming a pivotal stage of the content lifecycle and empowering storytellers to meet today's challenges while shaping the future of media," said Eric Trabb, Senior Vice President and Chief Customer Success Officer, NAB.
"We are delighted to be recognized by NAB as an industry leader, helping broadcasters adopt new business models and transform with the latest digital technology to modernize and monetize their assets," said Anil Ganjoo, Chief Growth Officer, Americas, TMT and RCPG Industries, HCLTech. "Incorporating AI into our solutions has further enhanced our ability to deliver cutting-edge technology that meets the evolving needs of our clients and supports industry growth."
For more information about the 2025 NAB Show Product of the Year Awards, visit: https://www.nabshow.com/las-vegas/attractions-and-highlights/product-of-the-year-award
About HCLTech
HCLTech is a global technology company, home to more than 223,000 people across 60 countries, delivering industry-leading capabilities centered around digital, engineering, cloud and AI, powered by a broad portfolio of technology services and products. We work with clients across all major verticals, providing industry solutions for Financial Services, Manufacturing, Life Sciences and Healthcare, Technology and Services, Telecom and Media, Retail and CPG and Public Services. Consolidated revenues as of 12 months ending March 2025 totaled $13.8 billion. To learn how we can supercharge progress for you, visit hcltech.com.
For further details, please contact:
Meredith Bucaro, Americas
meredith-bucaro@hcltech.com
Elka Ghudial, EMEA
elka.ghudial@hcltech.com
James Galvin, APAC
james.galvin@hcltech.com
Nitin Shukla, India
nitin-shukla@hcltech.com