Overview
The retail landscape has been gradually becoming more customer-focused and competitive. In today’s changing world, shoppers prioritize on exceptional customer experience, pushing retailers to deliver the promise of a personalized and seamless shopping journey across all channels.
The widespread proliferation of connected devices, rising prominence of the online commerce industry, and the power of emerging technologies have accelerated the retail business transformation, streamlining the in-store experience, omni-channel commerce, supply chain management, and other operations. In short, redefining the retail industry.
To keep pace with the heightened consumer expectations, now the retailers must make key investments in the latest technologies, such as artificial intelligence (AI), machine learning (ML), Internet of Things (IoT), and cloud to create rich and customer-first experiences across all touchpoints.
HCLTech WISE Retail is an industry-focused solution that helps retailers reimagine and optimize their business operations and drive real-time improvements across the supply chain to deliver an omni-channel experience to the customers.
HCLTech’s solution enables the enterprises to address specific business challenges and help retailers achieve enhanced workforce productivity, business outcome, superior customer experience, greater workforce satisfaction, and retention.
Solutions framework
The HCLTech WISE Retail empowers retailers through a four-phase approach and enables them to gain analytics-driven insights for retail digital transformation to increase efficiency, develop new business models, and create a multi-channel customer experience.
Engage
Design thinking-led approach defines the business outcomes, transformation strategy and roadmap
Envision
Create a definitive re-invention blueprint and associated technology landscape to support the vision
Empower
Design and implementation services for retail digital transformation and onboarding
Evolve
Services comprising HCLTech IPs deliver an intelligent operations framework
Solution features
Enhanced buying experience
Positive user experience derived through intelligent insights from customers buying patterns, loyalty information, seasonal preferences, etc.
Cross generational workplace
A digital workplace enabling collaboration amongst Gen X, Millennials and Gen Z.
Proactively managed digital estate
Intelligent insights for managing the digital systems ensuring pre-emptive maintenance and seamless resolution.
Optimized real estate
Optimum utilization of the store real estate for servicing of walk-in and online customers and ensuring consistent end user experience.
Smart stores
Technology upgrades ensuring ease of conducting transactions.
Omni-channel retail
Building seamless integration between online and offline sales channels.
Tailored field services
Ensuring tailored solutions for field engineers to ensure swift resolution of issues with mission critical systems.
