Skip to main content Skip to main navigation Skip to search Skip to footer
Type to Search Subscribe View Tags
The “Fairer” sex

Apr 26, 2017

The “Fairer” sex

Samarth Bharani - Senior Manager
Innovative thinking requires the unique perspective of both the sexes. If women are discouraged from taking up jobs that are considered male-centric, ideas will cease to flourish.
437
Ideation Techniques

Mar 29, 2017

Ideation Techniques – Part 1

Sanjeev Purohit - Group Manager - Engineering R&D
Group Manager
Brainstorming is a widely used technique. In fact, we use brainstorming as a synonym for any discussion or ideation. In the course of brainstorming, there is no assessment of ideas. So, people can speak out their ideas freely without a fear of...
638
Leadership lessons

Jan 13, 2017

Leadership lessons from the oldest book on Management

C Vijayakumar - President & CEO, HCL Technologies
President & CEO, HCL Technologies
According to Vedic philosophy, business is an integral part of society and should create wealth for the society through the right action. Can the old Vedic scriptures address the biggest conundrum facing us today: the apparent contradiction between...
2,499
istock

Dec 12, 2016

Get close to your users to unravel valuable product ideas

Sampath Kumar - DESIGNER, ERS
DESIGNER, ERS
To stay ahead of the competition, we need to add value to our product by generating new ideas.The secret behind spawning effective ideas for your business is by studying your users closely. This blog provides the basic tenets of contextual Inquiries...
381
Why Offlin marketing

Sep 07, 2016

Why Offline Marketing matters in an online world

Paresh Vankar - Global Head of Marketing - Financial Services
Global Head Of Marketing
Online marketing, with all its benefits, cannot be a substitute for human ingenuity which is often the secret ingredient that makes or breaks marketing campaigns.Is offline marketing still relevant for your next big campaign?
683
Why ABM

Jul 20, 2016

Why Account-Based Marketing is the best way to engage?

Paresh Vankar - Global Head of Marketing - Financial Services
Global Head Of Marketing
ABM helps in answering the key RoI question in Marketing and provides a measurable way of evaluating marketing impact beyond demand creation within these accounts. Paresh tells us in this blog other reasons why marketers should go for ABM
500
Changing face of B2B

Jul 20, 2016

The Changing Face of B2B Marketing

Paresh Vankar - Global Head of Marketing - Financial Services
Global Head Of Marketing
B2B Marketers have long been thought to lag behind their B2C counterparts. In this Myth-buster blog, Paresh helps you understand how B2B marketing is changing and driving innovation in marketing
663
IoT - Driving Systems to Ecosystems

Mar 11, 2016

IoT Driving “System” to “Ecosystem” Integrator by capitalizing on the IoT opportunity

Rupy Sikka - Vice President, HCL Engineering R&D Services
Vice President
Telco Landscape Transformation…
1,043
Nature and humans - peaceful coexistence

Mar 08, 2016

Nature & Humans – Peaceful Co-existence till when?

Ajai Kumar - Vice President - Engineering R&D
Vice President
600

Pages

IoT - Driving Systems to Ecosystems

Mar 11, 2016

IoT Driving “System” to “Ecosystem” Integrator by capitalizing on the IoT opportunity

Rupy Sikka - Vice President, HCL Engineering R&D Services
Vice President
Telco Landscape Transformation…
1,043
Disruptive Technology: A force for change

Dec 24, 2013

Disruptive Technology: A force for change

Daniel Tuitt - Consultant Entry
Consultant Entry
Introduction Technology is everywhere you look! There is no mistake about it; technology has changed every aspect of life from how we work to the way we interact with customers, colleagues, friends and family and even with brands. However, as...
432
Human Multitasking and its Effects

Feb 04, 2015

Human Multitasking and its Cognitive Effects

Neha Srivastava - Deputy Manager
Deputy Manager
1,404
How-Good-Are-Our-SOPs

May 26, 2014

How Good Are Our SOPs?

Nidhi Srivastava - Validation Consultant
Validation Consultant
Standard Operating Procedures (SOPs) are high-level written instructions for performing recurring procedures safely, accurately, consistently, and efficiently. In the Healthcare industry, SOPs help in meeting business and regulatory requirements and...
785
A Path to Sustainable Growth

Dec 14, 2017

From CMO to CGO: A Path to Sustainable Growth

Shimona Chadha - Sr. Director and Head of Marketing: TME, RCPG, LSH & Professional Services
Sr. Director and Head of Marketing – TME, RCPG, LSH & Professional Services
Organizations must have their fingers on the pulse of the customer. This is why the transition of CMOs to chief growth officers (CGOs) is important. CGOs can identify customer-driven sources of growth for their organizations.  
859
Ideation

Nov 02, 2017

Ideation Techniques- Part 2

Sanjeev Purohit - Group Manager - Engineering R&D
Group Manager
In continuation of the previous blog Promoting and Nurturing Innovation and part 1 of ideation techniques we will go through other advance techniques like SCAMPER, Mind Map, Reverse thinking for idea generation. 
610
The “Fairer” sex

Apr 26, 2017

The “Fairer” sex

Samarth Bharani - Senior Manager
Innovative thinking requires the unique perspective of both the sexes. If women are discouraged from taking up jobs that are considered male-centric, ideas will cease to flourish.
437
Customer Feedback Tools

Feb 04, 2015

Customer Feedback Tools

Manikandan Ramaswamy - Technical Specialist
Technical Specialist
There are numerous customer feedback tools. By comparing the different measurements, we can conclude that each has its own applicability, and limitations.
574
Leadership lessons

Jan 13, 2017

Leadership lessons from the oldest book on Management

C Vijayakumar - President & CEO, HCL Technologies
President & CEO, HCL Technologies
According to Vedic philosophy, business is an integral part of society and should create wealth for the society through the right action. Can the old Vedic scriptures address the biggest conundrum facing us today: the apparent contradiction between...
2,499

Pages

Contact Us
MAX CHARACTERS: 10,000

We will treat any information you submit with us as confidential.

We will treat any information you submit with us as confidential.

Sign in to Add this article to your Reading List
Register