Fortune 500 tool manufacturer accelerates product delivery
Overview
Our client a Fortune 500 US based industrial tool manufacturer needed to make product discovery easier for dealers who were losing time switching between scattered PDFs and internal support. HCLTech enhanced the client’s mobile business app with an AI powered search experience that understands everyday questions and brings back the most relevant product options with clear explanations using existing product documents like brochures manuals and inventory records. The result was a faster more consistent dealer experience that strengthened sales conversations and improved competitiveness.
The Challenge
Industrial tool manufacturers often manage large and complex product portfolios. Dealers need quick and accurate access to product information, but fragmented content and manual search processes make this difficult.
A Fortune 500 US-based industrial tool manufacturer faced similar challenges. Dealers relied on hundreds of product PDFs covering more than 1,500 products or depended on support teams for guidance. This slowed down sales conversations increased operational effort and weakened brand consistency at the point of sale.
The Objective
The client aimed to strengthen dealer relationships and improve competitiveness by making product discoveries faster and simpler. The goal was to enhance the existing Mobile Business Application (MBA) by enabling dealers to find the right products quickly using natural language search.
The Solution
To overcome these challenges, the client enhanced the product search capability within its mobile business app using a GenAI-based solution implemented with support from HCLTech.
The retrieval augmented generation-based product search API was ingested and processed:
- More than 1,500 product PDF documents
- Over 10,000 SKUs
Using enterprise data sources such as product brochures, manuals, inventory records and related documents, the solution enables dealers to:
- Search the product catalog using natural language queries
- Retrieve the most relevant product options instantly
- Compare, rank and understand products through clear GenAI-generated explanations
The capability delivers accurate, context-aware responses directly within the mobile app, significantly reducing the effort required to identify the right product.
The Impact
The AI-enabled product search transformed the dealer experience and delivered measurable business outcomes. After deployment, the client achieved:
- Ingested and processed 1500+ PDF files and 10K+ SKUs
- Relevant results for 85% of dealer queries
- Product matches are delivered more than three times faster
- 20% increase in revenue
The success was showcased at the client’s annual partnership summit, where dealers responded positively to the new experience.
As one stakeholder shared, “The AI search was a big hit at our show. Our customers were very impressed.”
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