Companies can no longer simply rely on a brand name to ensure growth and customer loyalty. Customers are increasingly adopting the digital “lifestyle,” and it is imperative that companies proactively prepare for their future in a digital economy. It ...
Brands now need to leverage the powerful ability of influencers to boost sales funnel conversions, retain customers through meaningful engagement, and increase ROI. Only a handful of applications, however, provide the full range of functionality that...
The Internet of Things (IoT) is the network connecting the world of tangibles to that of the intangibles, that is, a network of physical objects connected to the software cloud. With the increasing popularity of IoT, new solutions are designed using ...
The advent of smartphones, smart appliances, artificial intelligence (AI), and machine learning (ML)-enabled cars has caused a shift in the way customers experience services. With the role of technology in the lives of customers increasing every day,...