Paresh Vankar | HCL Blogs
By:

Paresh Vankar, Vice President, Marketing

Paresh Vankar writes on how practices of Agile and Scrum should be incorporated into Marketing. He emphasizes on the need for shorter sprints which can move the needle and deliver quick results.
By:

Paresh Vankar, Vice President, Marketing

Online marketing, with all its benefits, cannot be a substitute for human ingenuity which is often the secret ingredient that makes or breaks marketing campaigns.Is offline marketing still relevant for your next big campaign?