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Today, enterprises demand a seamless and sustainable amalgamation of their business and IT functions to create an agile, flexible, and scalable operating model. With customer-centricity at the focal point, retail and CPG organizations are undergoing ...
The COVID-19 pandemic has been a decisive factor in crafting business models and engagement strategies. Physical distancing, greater focus on hygiene and welfare, and the shift in communication channels have all contributed in some manner towards the...
For centuries, Black Swan events have altered socio-economic dynamics, leaving behind important lessons for mankind. The ongoing COVID-19 pandemic is no different. Spreading across newer epicenters with every passing day, the outbreak is leaving behi...
The concept of conversational commerce has been around since 2015-16. Today, to go beyond interacting with a customer on an app or via text message, IT companies are building a voice-based retail ecosystem to deliver greater value to the customer. Re...
Until a few years ago, the retail industry was a fairly straightforward one. Consumer packaged goods (CPG) companies manufactured and distributed products and retailers finally sold them to end customers. Relationships between consumers and the parti...