Mar 07, 2019
Tech Market Trends - Outlook for 2019 and Beyond - Part 2
Kinsuk Mitra writes on what are the trends that are going to shape technology in 2019. In this concluding of a two part series, he looks at how the trends are impacting HCL and where we are heading in the next 5 years.
Mar 07, 2019
Tech Market Trends - Outlook for 2019 and Beyond - Part 1
Kinsuk Mitra writes on what are the trends that are going to shape technology in 2019. In this first of a two part series, he looks at the future operating environment and the trends leading up the next 5 years.
Feb 08, 2019
Why should professionals learn to tell stories
Whenever we are sharing our experiences or making presentations and trying to invoke actions from others, the storytelling is a great tool. This is applicable to all professionals who interact with others (externally or internally) and is not...
Oct 16, 2018
Mindshare over Marketshare - Demand Generation & Marketing
What is it like to market technology solutions to the largest financial institutions in the world? Paresh Vankar was recently interviewed by the Ziff Davis Publications, US. In a wide ranging, two-art interview, he spoke on his favourite books,...
Jun 25, 2018
Branding Development Process and its Vitality in Product Development
The blog explains what branding is all about and explains the process of developing a “branding guideline” from phase 1 from the designing aspect. It talks about the importance of building a branding guideline document even before starting a project...
Feb 22, 2018
Technology as the shared solution for the ‘fractured world’ – My notes from Davos
My learnings from the World Economic Forum 2018.
Dec 14, 2017
From CMO to CGO: A Path to Sustainable Growth
Organizations must have their fingers on the pulse of the customer. This is why the transition of CMOs to chief growth officers (CGOs) is important. CGOs can identify customer-driven sources of growth for their organizations.
Oct 03, 2017
Artificial Intelligence: Providing new muscle to marketing
The idea that machine intelligence can automate marketing functions isn’t new. What has changed is the manner in which AI and other “intelligent” robots are being deployed by marketers. Machine intelligence is complementing business intelligence in...Pages
May 20, 2014
Optimal On-site/Offshore team structure for Project Execution
At the time of a new engagement, managers take into consideration multiple activities like charter, planning, effort estimation, defining goals and metrics, success factors, cost, outcome, etc.Feb 08, 2019
Why should professionals learn to tell stories
Whenever we are sharing our experiences or making presentations and trying to invoke actions from others, the storytelling is a great tool. This is applicable to all professionals who interact with others (externally or internally) and is not...
Jun 25, 2013
Does the RFP Process Hinder Innovation?
“If I asked my customers what they wanted, they would have said a faster horse.” – Henry Ford
Feb 04, 2015
How to develop a light-weight, cost-effective solar powered car
Through this blog, I would like to propose a basic idea for designing and developing a light-weight, cost-effective single seater solar car, and also discuss the various technologies involved in this project, which offers great scope f
Feb 22, 2018
Technology as the shared solution for the ‘fractured world’ – My notes from Davos
My learnings from the World Economic Forum 2018.