User research data provides valuable information about the potential users, their needs, behavior, and pain points.The blog demonstrates the importance of user research and breaks the myth of user research being expensive for projects. The blog starts with the impact of absence of user research in projects and how it could have been avoided with the right user research approach. Then the blog focuses on the outcome of the user research and various research methodologies and their budget constraints . It also talks about alternative user research methods which yield best results at the same time cost effective.
Category blogs - Featured
Blog Category Listing
549
Nov 14, 2017
Revolutionizing the Payment Ecosystem- Payment Services Directive 2 (PSD2) leads the way
To bring innovation, security, and competition to the fore, the European payment market decided to revisit the Payment Services Directive (PSD). It is widely expected that PSD2 will drive the creation of new business models and prove to be an agent...
User Researches within Budget
Cloud Workplace 2.0 - releasing the Digital Workforce!
From the perspective of productivity, there are many challenges that businesses face, which hold them back from being an effective digital workplace. Sometimes technology is not the complete solution. Changing the company culture to promote the digital workplace and making the working environment a vibrant, interesting and an enabling space to work in, underpins the technological changes that ultimately create a digitally enabled employee.
Chatbots - Supply chain customer delight
Bot is software which is intended to systematize tasks such as booking tickets, tracking of cargos, requesting a rates etc. The chatbots are capable of thought-provoking human conversation and give the feel as if you are interacting with a human. One of the ground-breaking implementation of bots would be for the transportation and logistics industry. The chatbots will be able to offer a better supply chain visibility to logistics customers, Bots can offer support to customers on quotes and reason for the delays, Booking and pick up requests, tracking of the shipments, logging claims etc...
