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Customer Relationships
474
We are now living in the age of the Empowered Customer where consumers are connected via mobile, social media along with web of information on user’s experience in the form of reviews in an increasingly Digital World. Today there are many ways for...
Accessible User Experiences
319

Oct 04, 2017

Creating Accessible User Experiences

Vijay Guntur Corporate Vice President - ERS HiTech and Communications

People with Disabilities (PWD), with an estimated population of 1.3 billion globally, make up an emerging market the size of China1. With Friends and Family included (friends and family have an emotional connect with PWD, and act on the same), PWD...
User Experience
215
What constitutes a good user experience? How do you even define and measure user experience? Is it the ‘look-and-feel’ of a product or the interface of an application? In the two blogs shared by Prafull Verma, he talked about the end-user experience...
Embracing the Paradigm Shift in User Experience
472
User Experience has gone far beyond user interface (UI), the design teams need to embrace this shift and plan accordingly. This change is mainly happening due to the emerging trends such as Robotics, 3D Printing, Internet of Things (IoT), Virtual...
istock
434
To stay ahead of the competition, we need to add value to our product by generating new ideas.The secret behind spawning effective ideas for your business is by studying your users closely. This blog provides the basic tenets of contextual Inquiries...
Istock
1,631
Today, organizations around the globe are making efforts to make their products and services accessible to people with special needs. Engineers must ensure they create products and services that are accessible to people with disabilities.
HOLOLENS
558

Nov 25, 2016

Deciphering HOLOLENS - Glimpse into Mixed reality.

Sherry Sharma Management Trainee- CB-CS-TMPE- Solutions

HoloLens can revolutionize the way we interact with the world. It varies from the concepts and products already prevalent in augmented reality. Even with all that we know about HoloLens, it is quite evident that it possesses something of a mystery....
Card Sorting Blog
632
Card sorting helps us understand users’ perception of the information space where a group of SMEs or users provide inputs, based on which, the information architecture is defined. Read to know how it can benefit you
User Experience Design
982

Dec 11, 2015

Service Design for User Experience: An Illustration

Prafull Verma Fellow & Practice Leader - Unified Services

In my previous blog (click here to read my previous blog), I highlighted some of the key challenges of a 21st Century Enterprise. Among  them, the one challenge that clearly stands out  is the one that talks about  service design for...
user experience
331
With the changing experience on Internet, the User Experience also has to go through a transformation. One of the biggest transformations in strategy of Internet is to provide not only the information needed, but also to the emotional need of user....
Software Testing
431
Learn how HCL OneTest UI with BDD Framework (Cucumber) can be integrated to create a cucumber-based automation framework for a native application. The same approach can be used to write the framework for other domains that HCL OneTest UI supports.
User Experience
215
What constitutes a good user experience? How do you even define and measure user experience? Is it the ‘look-and-feel’ of a product or the interface of an application? In the two blogs shared by Prafull Verma, he talked about the end-user experience...
Embracing the Paradigm Shift in User Experience
472
User Experience has gone far beyond user interface (UI), the design teams need to embrace this shift and plan accordingly. This change is mainly happening due to the emerging trends such as Robotics, 3D Printing, Internet of Things (IoT), Virtual...
Automobiles
753

Jul 12, 2018

The next Mobile is the Automobile

Magesh Srinivasan Global Head – Connected Cars & A.I.

As smartphones become the ‘eye of storm’ fuelling the digital transformation of life on planet Earth, the emerging smart mobility solutions ecosystem will create, capture and deliver value to B2B as well as B2C use cases. Blockchain – the new ‘kid...
Brand
313
The blog explains what branding is all about and explains the process of developing a “branding guideline” from phase 1 from the designing aspect. It talks about the importance of building a branding guideline document even before starting a project...
xOTB, EDGE’s
100

Dec 18, 2019

xOTB, EDGE’s Design System- Part 2

Ramu P Group Project Manager

As organizations across the globe embark on digital transformation, they experience a need to fast-track their product-development lifecycle. Clients, to have an edge with the competitors, are looking at design as the key differentiator and are...

A Digital Approach to Driving Direct Customer Relationships in the CPG Digital Quasar
Sakthi Kuppusamy Kuppusamy - Technical Architect | October 10, 2017
474 Views

We are now living in the age of the Empowered Customer where consumers are connected via mobile, social media along with web of information on user’s experience in the form of reviews in an increasingly Digital World.

Today there are many ways for the manufacturers to interact with the actual end customers who are the users of products and feel satisfied or displeased about it.

But the sad reality is that most of the CPG/ Retail manufacturers are left out in the traditional business models where most of the sales happen in brick and mortar stores or a multi-product retail chain. A typical example would be a grocery store selling a branded corn flakes, or a branded shoe sold in a retail store like Target®™ where product manufacturer knows very little about the end customer who purchased the product. Even if the customer follows the brand in social media these CPG manufacturers know very little about their customers.


Creating Accessible User Experiences
Vijay Guntur - Corporate Vice President - ERS HiTech and Communications | October 4, 2017
319 Views

People with Disabilities (PWD), with an estimated population of 1.3 billion globally, make up an emerging market the size of China1. With Friends and Family included (friends and family have an emotional connect with PWD, and act on the same), PWD is an underserved market.All over the world, legislation makes it mandatory for organizations to ensure that their products and services are accessible to the disabled. Technology is for everyone, and enabling HCL’s customers to make their products and services accessible to everyone , is very gratifying.


User Experience – Has Corporate IT Missed A Trick?
Mohan Kewalramani - Director and Practice Head, Service Integration & Management (SIAM) | August 17, 2017
215 Views

What constitutes a good user experience? How do you even define and measure user experience? Is it the ‘look-and-feel’ of a product or the interface of an application? In the two blogs shared by Prafull Verma, he talked about the end-user experience based service design, with an example of Apple’s 3D touch, and user experience for real business services, where he broke down the ‘travel with an airline’ experience.