About Adobe & Our Partnership
Adobe gives everyone from emerging artists to global brands everything they need to design and deliver exceptional digital experiences. We empower people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. Adobe Creative Cloud, Document Cloud, and Experience Cloud bring together our design expertise with customer intelligence to deliver experiences that get results.
HCLTech is an Adobe Platinum Partner and the global service provider for Adobe Experience cloud solutions with specializations in Adobe’s Target, Experience Manager, Analytics and Campaign. Our specialized services extend the Experience platform via AI and Machine Learning (leveraging our Cognitive platform "Omniverse") built on top of Adobe’s platform to provide our customers a competitive edge.
Our solutions
HCLTech’s ADvantage Experience platform provides an end-to-end framework to build & deliver meaningful and contextual experience for marketers across different digital touch points leading to brand marketing, prospect conversion and retention. The solution enables organizations to build their enterprise marketing solutions to deliver scaled marketing initiatives across brands, regions and business units by leveraging market leading platforms. The key highlight of the solution is its ability to automate development through platform-specific code generation capabilities for static and dynamic web and mobile renditions.
Interactive Commerce solution allows our customers to execute a truly digital commerce experience, which is seamless, contextual and personalized. As part of our offering, we leverage technology experience and partnership landscape combined with expertise in IoT, AI and Analytics to drive “customer experience management”. This solution provides a truly unique and differentiated “commerce solution” for the future by transforming every step of the consumer’s purchase journey, from an “activity” to an “experience”.
It provides predefined campaign components comprising campaign templates, workflows, landing page templates, offer templates, forms, data models, channel configurations and integrations that can be reused across similar campaigns and drives transformation of the overall customer experience. It enables sales and marketing teams to enhance their lead generation experience and integration processes at every stage of the sales funnel via three core layers: nurture, engage and communicate.
These solutions are primarily built on the background of a sound domain knowledge and an in-depth understanding of the digital trends specific to several key industries. The solution components, in addition to addressing the design requirements also carry with them the industry knowledge gained from innumerable customer business contexts and encompasses high level of reusability. The industry solutions are designed to stimulate the momentum of an implementation scenario in a customer context belonging to domains such as Retail, Airlines, LSH, Hi-Tech & Manufacturing, etc.
HCLTech’s ADvantage Experience platform provides an end-to-end framework to build & deliver meaningful and contextual experience for marketers across different digital touch points leading to brand marketing, prospect conversion and retention. The solution enables organizations to build their enterprise marketing solutions to deliver scaled marketing initiatives across brands, regions and business units by leveraging market leading platforms. The key highlight of the solution is its ability to automate development through platform-specific code generation capabilities for static and dynamic web and mobile renditions.
